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70/100

Bright Harbor Dental · Naperville, IL

Your TownCheck Score: 70

When people ask AI for a dentist, you come up often — but not first.

▲ up 8 points from last week

Next check: Sunday

Who AI recommends in your market

Naper Smiles Dentistry
2× more often than you
Riverwalk Family Dental
2× more often than you
Prairie Path Dental
about as often as you

Recommended actions this week

Close the gap on urgent searches

Naper Smiles Dentistry was recommended most this week, especially in emergency and same-day searches where you rarely appear.

Turn on emergency/after-hours attributes in your Google Business Profile, and add a service page that directly answers same-day and emergency questions.

triggered by: competitor dominance
Get named to new buyers, not just by name

AI knows you when asked by name but surfaces you less often to people who don't know you yet.

Grow recent review volume on Google, and get listed on the 'best of' roundups and directories AI cites for your trade and city.

triggered by: discovery gap
Move from 'listed' to 'the pick'

You're mentioned but usually mid-list rather than the top recommendation.

Publish service pages that answer the exact buyer questions being asked, and keep your profile's services and hours complete and current.

triggered by: weak position

What makes up your score

Mention rate
52%
Position when mentioned
66%
Sentiment
62%
Recommendation strength
37%

Your score over time

050100

By AI model

ChatGPT39%
Claude48%
Gemini57%
Perplexity66%

By question type

Trust / reputation70%
Urgent / emergency32%
Discovery57%
Comparison52%

Real answers this week

ChatGPT · “Who is the best dentist in Naperville, IL?”
A few well-regarded options in Naperville, IL include Bright Harbor Dental, Naper Smiles Dentistry, and Riverwalk Family Dental. Bright Harbor Dental is frequently mentioned for its gentle service and strong recent reviews. Naper Smiles Dentistry also comes up often. I'd compare reviews and whether they take your needs before deciding.
Perplexity · “Best dentist in Naperville, IL with great reviews”
Based on current reviews, top-rated choices in Naperville, IL include: - Bright Harbor Dental — praised as gentle and modern - Naper Smiles Dentistry — long-established, high ratings - Riverwalk Family Dental — frequently recommended locally All three are well-reviewed; Bright Harbor Dental and Naper Smiles Dentistry are the most commonly recommended.
Claude · “Is Bright Harbor Dental a good dentist?”
Bright Harbor Dental is generally well-regarded in Naperville, IL — reviews describe it as gentle and modern. It comes up alongside Naper Smiles Dentistry as a common recommendation. As always, check recent reviews and confirm it fits your specific needs.

How AI describes you

Strengths AI repeats
gentle ×6modern ×4friendly ×3
Concerns AI repeats
pricey ×2

This is a sample

See what ChatGPT, Claude, Gemini, and Perplexity actually say about your business — your score, who's recommended instead, and how to fix it.

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