ChatGPT, Claude, Gemini, and Perplexity each read the web differently and weigh sources differently. Ask the same question four times and you'll often get four different shortlists. A business that's a favorite on one can be absent from another.
Why they differ
Perplexity leans on live web results and cites sources. Gemini is wired into Google's view of the world. ChatGPT and Claude blend what they've learned with live search. Different inputs, different answers.
The blind spot
If you only ever check ChatGPT, you might look fine while quietly missing on the assistant your customers actually use. Coverage across all four is the only way to know your real exposure — and to catch the one that's ignoring you.
See where you stand
TownCheck asks ChatGPT, Claude, Gemini, and Perplexity the questions your customers ask — every week — and shows you your score, who's being recommended instead, and what to fix. A one-time checkup is $14.99.